Yeah, that's the trouble of working with middle-men. How else are you gonna set up that kind of system though? Making over $2M from just hand-outs (or, I suppose, promise of goods) would be hard without that Kickstarter middleman.
In photo 1 Laylee has her mouth open and looks somewhat more up, the second photo looks a little more down and she has her mouth closed. So in photo 1 her nose is higher then her eyes and in photo 2 it isn't.
Can't really tell... Perhaps she has a bouncy nose?